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The Best Way To Reach Out to Your Subscribers
Are you an affiliate marketer looking to promote affiliate links with email marketing? If so, when it comes to email marketing for affiliate marketers, Hotsol Email Marketing offers the lowest rates and in-depth email features for sending and tracking emails.
What is Affiliate Marketing?
Affiliate Marketing is a form of performance-based marketing where marketers (affiliates) partner with companies to promote their products online. In return for driving traffic and generating sales, affiliate marketers receive a portion of the profits in the form of a commission. This commission differs from product to product and is determined by the vendor and popularity of the product. Affiliate networks such as Clickbank, Maxbounty, Rakuten Linkshare etc, administer affiliate programs for a wide range of vendors. Companies like Amazon associates and Ebay Partner Network offer some of the best affiliate programs.
Affiliate marketers often recognize the value of an email marketing campaign, but struggle to find a balance between providing value and promoting products. Common questions from affiliate marketers include:
- How do I balance multiple affiliate offers?
- What type of emails do I send?
- How many messages should I include in a sequence?
- When should I send a sales email and when should I deliver content?
Setting a Foundation for Email Marketing Success
- Title of autoresponder
- Interval number (days since last message)
- What product is promoted
- Type of email sent
- Affiliate tracking ID
- Notes about the email
Tips for Boosting ROI on Email Marketing
Now that you have a structured autoresponder sequence, your email marketing campaign is ready to hit the ground running. Over time, you’ll need to tweak small aspects of your campaign to ensure that it continues to provide the best return on investment (ROI) possible. We have a few tips that every affiliate marketer can use to boost their email marketing ROI. Below you’ll find a brief description of each tip.
Make Purchasing Easy
You’ve gotten a viewer to open the email and read through it, but how easy is it for them to purchase? Placing prominent links in your email marketing campaigns enables your customers to get to a purchasing page by just clicking on one link.
Automated Emails for Abandoned Carts
Lots of people will shop online, add items to their shopping cart, and then abandon the shopping process before completing their purchase. If you send out an automated email reminding people about the items left behind in their cart, you increase the likelihood that they will return to complete their purchase. In some cases, you can use the automated email to encourage consumers to ask questions that may have prevented them from completing the initial purchase.
Track Site History
This tip can be achieved simply with an automated tracking solution. By knowing exactly which pages your customers have visited and which links they have clicked on (and how often), you can better target those products and pages in your email marketing campaign to boost revenue by providing consumers with information and links to relevant information.
Send Coupons
Everyone loves a deal, and when consumers find a good deal in their inbox, they are encouraged to strike while the iron is hot. Emailing coupons to your distribution list increases the likelihood of conversion within your client base. Best of all, this strategy is quick and easy.
Building Quality Email Lists
Finally, your email marketing campaign can only succeed if you have a relevant list of quality consumers to target with your messages. Building a quality email list helps your marketing campaign succeed because it targets consumers already interested in your product. Many people end up on email lists because they sign up voluntarily. With a list of relevant consumers, you are putting ads in front of the eyeballs of consumers with an expressed interest in the products and services you promote.
Earning money through an email marketing campaign requires effort, but the reward is worth the work. Following the tips mentioned above will help you develop a strong foundation for your email campaign, build a list of quality contacts, and tweak your efforts over time to ensure that your revenue stream remains consistent.
Real-time analytics on your campaigns
Within 30 minutes of sending your first campaign, EmailOctopus will provide in-depth data on its performance. With each click and open tracked alongside the bounces and unsubscribes, you’ll be able to monitor the performance of each and every campaign with ease.
Send Bulk Email
Put email marketing into action for your affiliate products and give your commissions a boost!
